Aveda Invati Reviews

Topical Products for Hair Health

Have you started to lose your hair? I’ve been there. I AM there, having lost all of my remaining locks to postpartum hair loss. Before that, I had alopecia areata for most of my life – and during this journey, I’ve tried a zillion different hair loss treatments or hair growth products.

I’m wary of ones that market themselves as such: claiming to stop hair loss or miraculously improve growth. Instead, I favor treatments that promote a healthier scalp environment, which can in turn lead to healthier hair and less shedding.

Aveda products are in the “big claims” category: promising to reduce hair loss by 53%. So I’d take anything they say with a pinch of salt.

In saying that, there’s a lot to be said for products that can improve your overall scalp and hair health – so in this Aveda Invati Reviews post, I’ll be sharing how a shampoo, a conditioner and a scalp revitalizer can help you do just that.

Emma's 'I'm not a doctor' disclaimer

Hi there, I’m an alopecian, I’m not a doctor! Any advice I give is based on my own research and personal experiences . This site is, however, reader-supported. When you buy through external links, I may earn a tiny affiliate commission. Learn more here. I also keep the lights on by selling my own headscarves and alopecia merch.
Read me

Aveda Invati Advanced: A Quick Look

Advanced Exfoliating Shampoo & Thickening Conditioner

My Fave

What is Aveda Invati Advanced?

The cosmetics brand called Aveda has been around for decades. And it’s a massively popular company, whether or not you’ve ever had hair loss. Because Aveda hair care products have always been focused on producing healthier, thicker hair.

Chances are you’ve used Aveda products before. But the Aveda Invati Advanced range is slightly different: it’s a 3-step hair care system designed to reduce hair loss and hair thinning, with an exfoliating shampoo, a thickening conditioner and a scalp-revitalizing treatment.

It’s worth noting that the brand defines “hair loss” as “hair breakage” in the fine print on their website. I appreciate the two are different but I also believe that one triggers the other.

So if you have hair that’s brittle and prone to snapping off, surely that indicates a deeper problem? And if you can restore your hair to its natural health, making it stronger and healthier, than perhaps this reduces hair loss, too.

Key Ingredients & Benefits

Many of the ingredients in the Aveda Invati Advanced System have been clinically proven to promote more hair growth. Others, like biotin, gain too much attention in the cosmetics industry compared to how effective they actually are. But I still think the ingredients list sounds quite promising!

Plus, 94% of the vegan formula is from non petroleum minerals and naturally derived ingredients – like wintergreen derived salicylic acid – so this system is a good choice for those seeking a more natural, gentler option to treat thinning hair.

The other active ingredients include:
  • Caffeine: Helps to stimulate the scalp and boost blood circulation of extra nutrients to the hair follicles. In vitro studies show that caffeine can be just as effective at reducing hair loss and improving hair growth as 5% minoxidil – without the dodgy side effects.
  • Saw Palmetto Extract: Like caffeine, saw palmetto is a natural DHT blocker and useful for treating androgenetic alopecia (male pattern baldness) by inhibiting the hormone linked to hair loss at the crown and hairline.
  • Ginseng: Used in Traditional Chinese Medicine for centuries, thanks to its skin-healing properties, ginseng has showed promising results in reducing hair loss due to environmental damage and boosting hair growth by promoting dermal follicle papilla cell growth.
  • Turmeric: One of several ayurvedic herbs and natural remedies, the certified organic turmeric in Avedi Invati Advanced products is an anti-inflammatory that cools the scalp, reduces irritation, removes build up and protects against hair breakage.
  • Amla (Indian Gooseberry): Includes essential fatty acids, acting as conditioning ingredients for healthier, shinier, and thicker hair. When I used fresh Indian gooseberry on my head during a trip to Sri Lanka a few years ago, I noticed much fuller hair and improved texture after only one wash.
  • Biotin: Although there isn’t much scientific evidence to back up the claims, most hair care brands include biotin to support hair’s natural keratin: to thicken hair strands and boost collagen production.
Read More:

Want the freshest Lady Alopecia news? (For free, of course)

Join 1,000+ fellow alopecians who get my irregular updates about life with irregular hair.

The Invati Advanced System

Said to be suitable for all hair types, the Invati Advanced 3-step system includes an exfoliating shampoo, a thickening conditioner and a scalp revitalizer treatment.

Exfoliating Shampoo

There are actually 2 different exfoliating shampoos available: a rich version and a light version. The rich shampoo is for medium to thick hair, for people with a normal to dry scalp. While the light shampoo is for those with fine hair or thin hair and a normal to oily scalp.

Each exfoliating shampoo aims to gently cleanse and exfoliate the scalp, removing product residue and nourishing the hair follicles with

How to use: Apply to wet hair in the shower. Massage your chosen shampoo into the scalp, focusing on the roots before washing it out.

Exfoliating Shampoo

Thickening Conditioner

Again, you can choose from a rich or a light version, depending on your hair type.

Either way, you’re benefiting from deeply conditioning ingredients that help to thicken hair from the roots in order to prevent breakage. Many of us experience brittle hair from over brushing, styling or blow drying our hair – so the second part of this 3-step system is all about gaining strength back.

How to use: After rinsing our your shampoo, spply the conditioner to the middle and ends of your damp hair: you can even use a comb or brush to distribute it evenly, if you like. Leave it to sit on your head for a few minutes, then wash it out.

Thickening Conditioner

Scalp Revitalizer

The scalp revitilizer comes in a spray bottle for easy application. The formula it contains is designed to support your hair’s natural keratin, to add shine and to keep your hair long, thick and strong, preventing further breakage. Oh, and there’s also a male version of the scalp revitalizer available.

How to use: Use the scalp revitalizer spray once or twice every day. Apply to damp, wet or dry hair that you’ve parted into sections. Gently massage it into your scalp and hair – you don’t need to rinse it out. Finally, brush or style your hair as normal.

Scalp Revitalizer

Other Aveda Products

Although the 3-step system is what’s mainly recommended to reduce hair loss, you can also benefit from Aveda Invati’s intensive hair & scalp masque, their thickening foam and their brow thickening serum.

I’m not entirely sure what the difference is between the foam and the scalp revitalizer, which I’d prefer – but hey, if you’re in the mood for shopping, go wild!

Hair & Scalp Masque

Thickening Foam

Brow Thickening Serum

Customer Reviews: Aveda Invati Advanced System

Some noticed the texture of their hair completely changed after using Invati Advanced shampoo and conditioner. Others said the scalp revitaliser is their favorite product, while one review says it’s important to use the full system for best results.

One or two reviewers commented on the smell: saying it has an earthy smell and isn’t to everyone’s taste. Others complain the price is too high…and many Amazon reviews complain of a fake, watered-down product. So if you can afford it, perhaps it’s best to go direct or to try another brand.

Here’s what else people had to say:

COVID caused me to lose A LOT of hair. This along with the Aveda thickening shampoo and conditioner stopped the hair loss and the Scalp Revitalizer had my hair regrowing and growing faster. Spendy but definitely worth it.

– Amazon Customer

I received it and was excited to use. I’ve used Aveda since 2007, and have used Invati since 2014. This is a scam, scent is wrong, the shampoo itself is wrong. Don’t waste your time with this.

– Amazon Customer

Side Effects of the Aveda Invati Advanced System

Although Aveda Invati Advanced products are mostly natural, they also contain surfactants and fragrances, which may irritate the scalp. (And of course, some of the natural ingredients may cause scalp irritation, too.)

As with any haircare product, the risks of side effects are there, particularly if you have sensitive skin. But from the reviews I’ve read, I didn’t see many bad side effects linked to the 3-part system.

Alternatives to Aveda

If you can’t afford Aveda directly from the manufacturer, and you want to avoid scams on Amazon, or you want an all-natural vegan product that’s designed specifically for thinning hair and hair loss, I’d highly recommend Revita – as it’s the brand that worked for me!

See how its shampoo, conditioner and serums can help tackle hair loss, and even restore growth (at a cheaper price than Aveda!) in my full review below.

Nioxin is another very popular brand (and it also worked for growing my hair back) although it contains sulfates nowadays, which won’t suit everyone.

Revita shampoo bottle

Common Questions

How much does Aveda Invati cost?

On Amazon, it’s $125 for the shampoo and conditioner, plus $47 for the scalp revitalizer. On Aveda’s website, it’s $148 for a smaller gift set.

How long before I notice results?

The manufacturers recommend sticking with the advanced system for a minimum of 12 weeks to start seeing results.

Final Thoughts: Best Go Elsewhere!

Although the Aveda Invati range sounds quite attractive, it’s a pretty expensive option to tackle hair loss…particularly when it’s more effective for those experiencing hair breakage rather than getting to the root cause of hair loss.

You could use other shampoos and treatments that are specifically designed for minimizing hair thinning and promoting hair growth, ones with various kinds of alopecia and hair loss in mind, which come at a much lower price.

I would recommend Revita or Nioxin over using Aveda products, if a reduction in thinning hair is your goal. Because although the Aveda Invati System might nourish your hair and leave it looking shiny and soft, I don’t know whether it actually reduces hair loss, or if it’s just relying on the big brand name to sell more shampoos.

That’s just Lady Alopecia’s take on it! But as always, I’d appreciate any feedback or comments you have to share…pop them into the box below! And I hope my review has proved helpful either way.

Love & hugs,

Lady Alopecia Signature

Want the freshest Lady Alopecia news?

Get free, semi-regular alopecia-related news things and musings.

Psst… If no welcome email shows up, check your spam.


Lady Alopecia

Alopecian. Yoga Teacher. Copywriter. Here to share information, offer support and show people the adventures that can lie in hair loss. I’m proud to have alopecia and I want to help others embrace their baldness, too!

You may also like..


Leave a Reply

Your email address will not be published. Required fields are marked *

Yay! New Friends!

Just stick in your email to join the gang. 

If no welcome email appears, please check your spam. Oh, and don’t worry, I won’t give your details to Zuckerberg and you are free to unsubscribe at any time. 

Yay Friends!

Join the gang and receive semi-regular news and joy from someone with very irregular hair.